As mentioned
in my previous posts, the opportunity that I have identified is making fresh
and nutritional dog food easily accessible for dog owners. Many pet owners are
unaware of the fact that the dog food advertised to them in stores and on television
is ultimately detrimental to their pet’s overall health so this opportunity shouldn’t
be difficult to market, since most people want what is best for the pets. One challenge
that I foresee is finding a way to raise people’s awareness and spread this
information to pet owners. The solution/product is straightforward, in that, all
that needs to be done is to provide freshly and properly prepared ingredients to
pet owners. The food can be prepared in USDA certified kitchens and frozen without
preservatives before it is shipped out to customers. This leaves customers with
only having to pop the food in the refrigerator until they are ready to feed
their dog!
Hello Mike!
ReplyDeleteYou are an entrepreneur in the making! You mentioned one challenge that you for see is finding a way to raise people’s awareness and spread this information to pet owners. I wrote a blog post about using Instagram to advertise your business. You should check it out! Instagram is the perfect place to advertise right now. Millions of people have Instagram and check it daily. It is a great way for the buyers to get to know you and for you to continuously put out content informing the public! It will be time-consuming and it may take awhile for many people to start following you but do not give up! With consistent great quality posts, you will see your followers go up. Good luck! https://lindseyrykard.blogspot.com/2019/09/solving-problem.html
Hey Mike,
ReplyDeleteI really like your dog food idea. I think there would be a huge market for it out there if you got pass the problem of spreading awareness. Many people love their dogs more than their own kids so it could be a huge cash cow.